With no this…you may well as well close your enterprise!

July 15th, 2010 | by admin |

“The fortune is within the follow-up,” and “The income is inside the list,” are phrases which will really be a source of endless earnings, or fatal income leakage for a organization.

I know I touched on this in my last email to you, but I recently spoke to a enterprise owner about the same topic, and realized that the problem is still incredibly widespread amongst businesses.

So let me be very clear on this:

If you appropriately follow-up with customers, you’ll see a near INSTANTANEOUS increase in annual earnings by 25 – 95%!

How much of a distinction would an improve of 75% in pure income make inside your present enterprise?

How can I be so confident about this truth?

Mainly because the numbers speak for themselves:

1) Study conducted by Bain & Company found that an boost of 5% in customer retention can enhance income by 25% to 95%

2) Exactly the same study found that it costs six to seven times more to gain a new customer than to keep an existing one.

3) According to Bain & Company, “US companies lose 50% of their consumers every 5 years.”

4) “Companies that make customer service a high priority see twelve times the return on sales than those companies with a low emphasis on service.” -International Customer Service Association

5) “Two-thirds (or 66%) of clients do not feel valued by those serving them.” – Mark Stevens, Author

Can you see how important it is that you FOLLOW-UP with not only “hot leads,” but also your existing customer base?

When was the last time you sent a message to your existing clients to thank them for their organization over the years?

When was the last time you asked your clients what areas of your small business THEY felt could be improved or changed?

Just taking the time to do small things to show that you value your consumers will GUARANTEE you not only see increased earnings, but will also reduce your need to spend MORE on marketing to REPLACE the clients that have decided to take their money elsewhere.

The best part is, there is software and programs that will allow you to do all of this AUTOMATICALLY, so that you don’t have to spend any time sending out each message one-by-one.

Take your business’ earnings to the next level, and create a system for following-up with your past and present customers before it comes back to hurt you.

For assistance in getting your company in front of your online clients, visit us at: LocalBusinessSuccess.com – Local Business Success focus is on helping local businesses gain new customers utilizing online business marketing strategies. Learn more and INSTANTLY grab our FREE report “Local Business Internet Marketing

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